Raising the bar!

An analysis of our scoring methodology and how it has evolved since the inception of CrowdRating

Over the last 18 months CrowdRating has reviewed 700 business plans and, since our launch in September 2015, published over 300 ratings with the aim of grading them against a fair scale to communicate their strengths and weaknesses to equity crowdfunding investors, who may be much less experienced than traditional groups such as angels or VC firms.

From time to time we review the question set. In the course of rating hundreds of companies we may notice that certain things don’t quite sit right – perhaps some scores are being suppressed in a manner that feels unfair, or scores in one section feel too high on average, or we may want to factor in a new metric we believe is important. It’s important that our scores are meaningful – if all companies receive a gold rating for some aspect then we are failing to properly differentiate between different opportunities and our ratings lose their usefulness.

Our ratings system is now in its fifth incarnation. We want to share with you the progress we have made and how our scoring has evolved.

 

You can read the full report HERE.

Disclaimer

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Information published on this website and any other reports or ratings published on CrowdRating.co.uk or by Wheatfromchaff Limited (trading as Wheatfromchaff) have been prepared by us in the United Kingdom for information purposes only. Wheatfromchaff Ltd is Authorised and Regulated by the Financial Conduct Authority FRN: 751017. 

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Wheatfromchaff does not accept any liability whatsoever for any direct or consequential loss however so arising, directly or indirectly, from any use of this report nor its contents. Investors may receive back less that they invested as investments may fall as well as rise in value. Investors should obtain independent advice based on their own circumstances before making investment decisions. By accepting this report you agree to be bound by the foregoing limitations.

The Ratings we publish have been approved and issued at Financial Promotions in the United Kingdom by Wheatfromchaff in the United Kingdom who is Authorised and Regulated by the Financial Conduct Authority FRN: 751017. Wheatfromchaff Limited registered office is Kilver Court, Kilver Street, Shepton Mallet, Somerset, BA4 5NF and telephone number +44 (0) 1749 347 577. Telephone calls may be recorded. VAT No: 214 0196 49

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